Herbal was born in Barcelona in 1980 by a prestigious French biochemist, who worked in Paris for a large cosmetics firm, who introduced the Herbal brand in Spain with hair care products. Among them stands out the first line put on the market of shampoos and conditioners for professional quality hair for use at home.
The response of consumers to the new concept is immediate as it quickly equates them to the efficiency of those used in hairdressing salons.
In a few months, the Herbal products conquer the lines of the first national sales channel, the perfumeries.
Since then, the strategy and efforts have focused on combining the most advanced dermo-cosmetic technology with the results provided by natural ingredients in this field. The objective has always been to create effective products that at the same time were a source of pleasure for the senses, thanks to their treating and aromatic properties, as well as being especially respectful with the skin, hair and the environment. And, that objective has been fulfilled throughout the history of the company and continues to be fulfilled at present.